Eight years. Still doing it. Still like it.
I've been running my own physical product business for eight years. Knee pads for pole dancers, built from scratch, no outside money, learned everything the hard way. I'm also a pole instructor, which means I've spent most of my adult life teaching people how to do hard things, so I know the difference between actually doing something and selling a course about it.
I built this show because the people I want to help, product-first entrepreneurs who had the grit to make something real, keep getting stuck on the Shopify side, and everyone talking to them is promising 15K months.
Why this show exists
There's a specific kind of person I want to help. Not someone who needs a product idea. Not someone running a dropshipping operation who doesn't care what they're selling. The person I want to talk to went through an entire product development cycle. Tech packs, prototyping, production runs. Maybe a patent attorney. Maybe years of work before a single sale.
Those people have already proven they can do hard things. The Shopify side shouldn't stop them.
And it usually does. Not because they're not smart enough. Because they're already so overextended by launching the physical product that the thought of building out a store is exhausting. They know what they need. They just don't have the energy to do it.
That's where I come in.
I'm not promising revenue. I'm promising control.
No 15K months. No "grow and scale your business." No revenue numbers at all. What I can promise: you'll understand your own store. You'll be behind the wheel. When you hit a roadblock, you won't be stuck. You'll make real decisions, like whether to ditch PageFly when your new theme includes a return portal and save $20 a month. That's not a small thing. That's what running your business actually looks like.
If that sounds like what you've been looking for, start here.